by Dave | Blog
An important factor in business success is your ability to expand your customer base. Here are some tips that can help you gain more customers.
Consumers care about style, convenience, and personalization. Keep this in mind when you apply marketing tactics to keep existing customers and attract new ones.
Did you know that your domain reputation has a big impact on your email deliverability? Generally, high domain reputation equates to good email deliverability, while low domain reputation equals poor email deliverability.
You can measure your email deliverability through bounce rates, unsubscribes, and open rates. These are all influenced by email authentication, which largely depends on identifying and unifying domain-based behavior.
What can you do to boost your domain reputation and, consequently, your email deliverability as well?
Statistics say that over 75 percent of online shoppers abandon their carts. For this reason, an e-commerce site owner has to come up with an effective automated abandoned cart email that would coax those who had actual intent to buy. What should you do to make your email as effective as possible?