Previously an option just for coders who have to stare at screens for hours on end, dark mode is now gaining popularity as websites and businesses offer it as an option to their users. Dark mode or dark theme is the inversion of the traditional white screen black text design. In it, the background is dark, rarely outright black, with a light-colored text.
Many prefer dark mode for its supposed energy saving capabilities and eye-friendly qualities. These benefits have yet to be substantiated by scientific studies, however, so be careful with issuing such claims. Nonetheless, it is clearly cottoning to the public, so you might want to offer it as well to keep your own site and business up-to-date.
The Most Commonly Used Persuasive Design Principles
Persuasion is different from deception. If you’re tricking people into taking certain actions without their awareness, then that’s wrong. Your design can be persuasive. There’s power in suggestion, and there’s nothing wrong with harnessing that. The following are some of the most common persuasive design principles that you can use on your website.
- Framing – Also known as the “Goldilocks Principle,” this compares different options in a way that shows your offering as the one that’s “just right.”
- Reciprocity – This involves a form of generosity that compels the user to return the favor.
- Scarcity – This convinces the audience to buy since there’s not a lot of the product going around.
- Social Proof – This reassures consumers that other people have or do the same.
- Authority – This takes the assurance of an expert to drive people to patronize the product.
- Salience – This identifies what people prioritize and design accordingly.
WordPress Attacks to Look out for
WordPress is the most dominant content managing system. Understandably, it is very much exposed to cyberthreats. What are some of the most common attacks that WP website owners and managers can expect to confront?
- Cross-site scripting (XSS) – Insertion of code into the website for the purpose of sending users to malicious websites.
- SQL injecting – Also an insertion of code, but with the purpose of gaining unauthorized access to the website’s database.
- URL hacking – Relaying of malicious code through the URL bar.
- Brute force attack – Guessing of username and password repeatedly until one meets success.
- DDoS attack – Sending so much traffic to a site so that it can’t cope.
- Malware – Using software that aims to disrupt, manipulate, or destroy a database or system.
- Privilege escalation attack – Accumulating or hoarding privileges from a website.