by Dave | Blog
Mental models are belief-based, not knowledge-based. They refer to how a person thinks and what he or she expects about how things work. This has a profound influence on behavior, task performance, and problem solving.
If designers are familiar with mental models, they know the direction to take in designing digital interfaces. Mental models guide them on creating designs that are more usable and intuitive. Cultural context goes into it, allowing designers to cater to specific users.
Mental models also contribute to innovations by improving products in alignment with user expectation. They are definitely helpful in being able to understand users, which can be applied to a wide range of situations, not just in web design. It behooves businesses to explore mental models in their bid to provide a better customer experience.
Web browsers are a significant consideration in a web designer’s job and a ubiquitous tool among web users. Understandably, security is a huge concern for the different browsers and they have taken steps to keep their users safe from malicious factors. Unfortunately, they may have overstepped boundaries in their bid to provide better security. There is a difference between a harmless warning against non-secure websites and a much more assertive blockage of what browsers perceive to be “insecure” downloads. If these browsers behave too much like a police or nanny state, then users have to push back to get them to identify limits and toe the line.
Memory leaks turn out to be common, especially for single page apps. Signs include sluggishness in the user interface and crashing browsers. What can you do when it happens to your site?