When choosing which design trends to follow, keep in mind that your website is built for its end users. For this reason, you should pick the ones that have the potential to linger so they can make a more lasting impact on your visitors. Here are some recommendations:
Google rewards security researchers who find kinks in the defense of its products. Last year, it paid a record $6.5 million in bug bounties, almost twice what it had paid the previous year ($3.4 million in 2018). This means that bug bounties have cost Google $21 million since 2010.
The boost in payment can be attributed to the tripling of the baseline reward from $5,000 to $15,000, the doubling of the maximum reward from $15,000 to $30,000, the expansion of the bug program for the Play Store to include all apps with more than 100 million installs, and the offer of $1 million to any researcher who identifies full chain remote code execution exploit in Android.
Knowing your website inside out, it might make a lot of sense to you, but this isn’t necessarily true for its users, hence the importance of website user research.
In what ways does user research help your website?
Google Analytics and other similar tools can only tell you what’s happening on your website. User research, on the other hand, will tell you why it’s happening. This will lead you to make the right changes in your site.
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